Marshall, Michigan / Banking Technology / Since 2008

Mark L. Sherman

Director of Technology at WSI. I lead cloud infrastructure, full-suite digital advertising, adaptive SEO, and AI integrations for community banks across the country. Eighteen-plus years in, which is more than half my life spent in this work, and I still find new problems worth solving every week.

Role Dir. of Technology
Practice Powered by WSI
Independent Skram I/O, LLC
Tenure Since 2008
Currently
  • Helping community banks make sense of AI, from internal tooling to the customer-facing experiences their members actually use.
  • Building digital experiences for institutions where reliability, security, and trust matter more than novelty.
  • Tinkering with Internet of Things on the side, because everyday problems usually have a technology solution hiding in plain sight. You just have to be willing to build it.
  • Coaching the next season of Shredhawks, our local youth mountain bike program.
Last updated, May 2026
01 / Work

What I do, professionally

Director of Technology 2008 to present

Powered by WSI

A small, focused digital agency serving community banks across the United States. I lead the technical side of the practice: cloud infrastructure, full-stack website development, the full suite of digital advertising, adaptive SEO, and AI integrations that meet our clients where they actually are. Eighteen-plus years and counting, which works out to more than half my life spent inside this single problem space. The depth is the point.

Cloud Hosting Web Development Digital Advertising Adaptive SEO AI Integrations Security & Compliance
Owner, Operator Independent practice

Skram I/O, LLC

My independent practice for the work that does not fit inside a day job. I am drawn to projects that bring technology down to the everyday level, sensors, microcontrollers, and small bits of code that quietly solve real problems. If a tool I need does not exist yet, I build it. That habit is where most of the best work I have done has started.

IoT Prototyping AI Consulting Automation Embedded Systems
02 / Off Hours

The rest of the week

Cycling

From the road, to gravel, to dirt

A journey that started on the road, moved through gravel, and these days has been taken over by mountain biking. Along the way cycling has built some of the most important relationships in my life, and carried me through some of the hardest stretches I have known.

Photography

In search of the overlooked

An ongoing attempt to take in what is right around us, the things we are otherwise inclined to walk past. Small, beautiful moments happen every day that the world tends to forget. The camera is just a good excuse to slow down enough to notice them.

Coaching

Shredhawks MTB

I help coach a youth mountain bike program out of Marshall. Tires, helmets, and the slightly chaotic joy of teaching teenagers how to corner. Easily one of the best things I do all year.

Travel

Local light, local culture

Whenever the calendar allows, my wife and I travel to experience local culture firsthand. Different rooms, different rhythms, the same curiosity that drives everything else.

Paddling

On the water, fully here

One of my favorite ways to spend a day. A collection of boats that keeps quietly growing, several canoes plus a surf ski for when I want a real challenge or a thrill. Paddling falls right in line with the photography for me, an attempt to be in touch with the simplicity and beauty of what is around us, and through that, with yourself. And a gift, in the end, from my dad, who raised me on the water.

Let's talk.

Location Marshall, MI 49068 Email mark@skram.io